Cylia Rousset Communication

With billions of users in the world, social media has taken the centre in the field of marketing. It is an incredible opportunity for...

Creating your social media strategy doesn’t need to be stressful. With a little bit of organisation and planification, the task can be...

A buyer persona is a semi-fictional representation of your ideal customer based on market research and real data about your existing custome

You’ve noticed all your friends and contacts are going crazy with hashtags. Indeed! They are incredibly popular these days. But you are not

Like it or not, Halloween has become a huge opportunity for businesses to increase their sales. Britons have spent £320 millions in 2017...

After the 2016 “fake news” scandal, Facebook decided to change its algorithms to reduce the number of pages posts in the news feed and...